News Center

Search The Entire News Archive

4 Related Articles for green
   
 

04/20/2012

Research “Green” Claims Before Spending All Your Green

Nowadays, it is hard for consumers to go shopping without being bombarded with products advertised as “environmentally safe,” “degradable” and “ozone friendly,” but how does a consumer have confidence in a product or service advertising itself as “green?”

11/26/2008

BBB Advice on Going Green this Holiday Season

Bing Crosby may have dreamed of a white Christmas but as many Americans adjust their lifestyles to become more environmentally friendly, some will be looking forward to a green Christmas this year. Your Better Business Bureau has advice to help families go green this holiday season and maybe even save some green in the process.

12/28/2007

Promote Your Company’s Green Side: Reach out to both Baby Boomers and Millennials with green marketing programs

"Socially conscious" shopping goals drive 54 percent of older Americans according to a recent survey by AARP. This means more than 40 million baby boomers are also "green boomers" who say they are more likely to purchase environmentally-friendly products and use services from companies that are socially responsible. Better Business Bureau offers advice to help guide your company’s social responsibility efforts to boomers and other consumers.

10/01/2007

FTC - Sorting Out "Green" Advertising Claims

Grocery shelves, hardware stores, card shops, and other retail operations are filled with products and packages announcing environmental features that may influence your purchasing decisions. But when it comes to products and packaging, what do claims like "environmentally safe," "recyclable," "degradable" or "ozone friendly" really mean? The Federal Trade Commission (FTC) and the Environmental Protection Agency (EPA) want you to know. The FTC, in cooperation with the EPA, has developed guidelines for adv


z